📈#022: Our explosive consumer insights reshaped global business in H1 2024

Welcome to a special mid-year edition of Market Mosiac, your weekly intelligence brief on global economic forces, industry disruptions, and data-driven consumer trends. 📈

This week, also marking six months since we started this newsletter you have grown to love reading, we reflect on our journey together and celebrate the insights that have resonated most with our community.

We dig into the top 10 most-read editions that have shaped our understanding of global market trends and explore how our growing readership is reshaping consumer intelligence as we look ahead to the second half of 2024.

— Insights Team, Rwazi

Our Edition this week:

• Data Spotlight

• The Pulse

• Sector Scan

• Our Competitive Watch

DATA SPOTLIGHT
Our exciting journey together in 2024’s first half

As we reach the midpoint of 2024, we're taking a moment to catch our breath and reflect on the incredible journey we have so far shared through Market Mosiac. Since our launch in January, we have grown to a community of over 20,000 subscribers, including contributors, with over 20 editions published so far, and it’s a milestone we couldn't have achieved without you.

"Thanks for making me stay one step ahead with relevant and needed-to-know information," one subscriber told us recently on LinkedIn. Your feedback fuels our commitment to delivering cutting-edge insights week after week.

Key Insight: Your engagement has been the cornerstone of our success, proving that in today's fast-paced market, timely, actionable intelligence is more valuable than ever.

THE PULSE
Featured Chart: Breakdown of the topic area interests our readers loved via polls

SECTOR SCAN
Top 10 most-read editions of Market Mosaic

We are now officially halfway through 2024, and if the review of our newsletter open and click-through rates in H1 are any pointers, we are happy to share that our readers really loved these editions. Here you have a midyear look at our top 10 most-read editions of the year to date:

1. 📈#001: Evolving remittance trends from the US to Africa

   Exploring the changing landscape of international money transfers and their impact on African economies. Click to read here.

2. 📈#003: Tech advances reshaping global logistics ecosystems

   Analyzing how new technologies are transforming supply chains and distribution networks worldwide. Click to read here.

3. 📈#004: E-mobility revolution disrupting global oil value chain

   Examining the far-reaching effects of electric vehicles on traditional energy markets. Click to read here.

4. 📈#005: Strategic bets on AI in supply chain

   Investigating how artificial intelligence is being leveraged to optimize supply chain operations. Click to read here.

5. 📈#008: The path consumer healthcare disruption is taking next

   Forecasting the future of healthcare consumerism and its implications for the industry. Click to read here.

6. 📈#012: Reverse logistics is the retail superpower about to explode

   Uncovering the growing importance of return management in the retail sector. Click to read here.

7. 📈#013: AI is taking over social shopping with hyper-personalized hunting 

   Exploring the intersection of AI, social media, and e-commerce in creating tailored shopping experiences. Click to read here.

8. 📈#014: Why the new e-commerce wave isn't coming from Silicon Valley 

   Analyzing emerging e-commerce trends from unexpected global hotspots. Click to read here.

9. 📈#016: Why services consumption is fast dethroning physical goods 

   Examining the shift towards service-based consumption and its economic implications. Click to read here.

10. 📈#017: E-commerce weathers economic storm in Q1 2024

    Reviewing the resilience of online retail in the face of economic challenges. Click to read here.

Key Insight: These top 10 newsletter reads reflect the diverse interests of our community, from fintech and logistics to e-commerce and healthcare. They highlight the interconnected nature of global markets and the rapid pace of technological disruption across various sectors.

OUR COMPETITIVE WATCH
Let’s keep shaping consumer insights together

As we chart our course for the second half of 2024, we want to hear from you. What topics would you like us to explore? What insights have been most valuable to your business?

Share your thoughts by replying to this email at [email protected] or by participating in the poll below this newsletter.

Your input is crucial in shaping the future of Market Mosaic, ensuring we continue to deliver the insights that matter most to you.

WHAT IS HAPPENING AT RWAZI?
Dive deeper into Market Mosaic trends at Rwazi CEO Forum 2024

As you keep staying ahead with us, we are all set to host the Rwazi CEO Forum in the vibrant city of Lagos, Nigeria. This exclusive gathering will bring together industry leaders to explore the market trends we discuss in the Market Mosaic newsletter and more, offering you the chance to:

• Gain firsthand insights into shifting consumer behaviours

• Discover emerging market opportunities

• Master data-driven growth strategies

• Network with visionaries shaping the future of retail

The forum will be a live embodiment of the insights we share in Market Mosaic, offering you the unique opportunity to engage directly with our intelligence. Together, let's not just predict the future of retail – let's reshape it together.

To learn, discover and explore more, visit the business forum’s website here to register and explore more.

We couldn't close this edition without expressing our deepest gratitude to each one of you. Your readership, engagement, and feedback have made Market Mosaic what it is today as a trusted source of retail intelligence for thousands of executives and professionals worldwide.

While we're proud of how far we've come, we know this is just the beginning. We are excited to continue this journey with you, uncovering the trends and insights that will shape the future of consumer intelligence.

The success of Market Mosaic so far is a testament to the power of community in navigating the complex world of modern consumers. We will be with you all along.