📈#047: Our 2024 Wrapped for Market Mosaic

Also read our top 5 game-changing insights!

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Rwazi Insights
December 24, 2024

Happy holidays from all of us at Market Mosaic! 🎄🎉🥂

We can’t thank you for sticking with us throughout 2024. Our insights newsletter would not have continued to exist without you making reading our publication a part of your Tuesday routine, and returning every week to read what new editions we have for you. You rock! ✨

And we also can't wait to do this again with you in 2025. According to our stats, we published 47 editions of Market Mosaic in 2024. 📝

So, as we round up for the year and look forward to offering more actionable insights, we want to explore our impact through data and look at each of the top 5 editions many of you really loved reading this year. 💌

— Insights Team, Rwazi

ABOUT MARKET MOSAIC
For those who joined us along the way…

Market Mosaic is Rwazi's weekly consumer insights newsletter, where we track the pulse of global market transformations with actionable insights curated to provide actionable intelligence for forward-thinking leaders like you. ✅️

We dive deep into the latest consumer trends and market insights that will shape global markets and businesses. Drawing from our proprietary data and keen economic analytical lens, we unpack the strategic implications of emerging consumer behaviours, technological disruptions, and competitive shifts across key sectors. 🚀

What sets us apart in distinctive value: our proprietary consumer perspectives and trendlines, strategic analysis and recommendations beyond data presentation and bold, visual presentation style bringing stories to life. 🟢

OUR 2024 WARPPED BY THE NUMBERS
Market Mosaic’s engagement, reach and performance in 2024 📊📈

  • 1,121,401 (1.1M) emails altogether delivering insights to subscribers

  • 204.9K opens in strategic engagement by our readers

  • 30,926 unique clicks by our readers

  • 66,943 unique subscriber base of business leaders and executives

  • 814.82K total impressions from all our publications

  • 66.2K words written of our market analysis

  • 47 newsletter editions published in the year

Your readership, engagement, and feedback have made Market Mosaic what it is today. 🙏

While we are proud of how far we have come, we know this is just the beginning. We are excited to continue this journey with you as a leading voice uncovering the trends and insights that will shape the future of consumer intelligence. 📈

The success of Market Mosaic so far is a testament to the power of community in navigating the complex world of modern consumers. We will be with you all along.

NEWSLETTERS YOU COULDN’T GET ENOUGH OF
Our top 5 most read and impactful editions of Market Mosaic 📉📋

1. The $743 billion retail shockwave (Edition 46)

Our proprietary data revealed seismic shifts in consumer behavior patterns, technological adoption curves, and competitive repositioning across retail sectors. Through granular analysis of emerging market signals, we mapped the strategic implications for business leaders navigating this transformative landscape.

2. How AI, BNPL, and star power are hijacking $30B in consumer spending (Edition 44)

We decoded the complex interplay between artificial intelligence deployment, evolving financial products, and celebrity brand influence. Our analysis exposed the $100 billion 'phantom debt' phenomenon and its ripple effects across market segments, providing crucial strategic intelligence for decision-makers.

3. $5.4B in deals + 156% AI surge in market moves (Edition 38)

Through our AI-powered analytics platform, we delivered comprehensive insights into capital deployment patterns, technological disruption vectors, and emerging competitive dynamics. The data revealed critical strategic opportunities and potential market risks.

4. 47% borderless surge on billions and breakthroughs (Edition 43)

Our multidimensional analysis mapped the confluence of global innovation trends, strategic venture capital flows, and technological breakthroughs. We revealed how AI-driven startups are reshaping market boundaries and unlocking new growth vectors.

5. On the $52B tax hike, 2.8% growth and $78B consumer hit (Edition 41)

Through rigorous market intelligence, we unpacked Amazon's AI-powered logistics transformation, quantified US-European market divergence patterns, and assessed emerging trade policy impacts on consumer spending dynamics.

LOOKING AHEAD TO 2025
Let’s keep shaping consumer insights together

As we advance into 2025, what topics would you like us to explore? What insights have been most valuable to your business? 🤔

Share your thoughts by participating in the poll below:

How has Market Mosaic impacted your business decision-making?

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Thank you for making Market Mosaic your trusted source for consumer market insights. Here's to another year of strategic insights and transformative analysis.

Stay tuned for our first edition of 2025, where we will unveil our bold predictions for the year ahead and introduce exciting new features designed to enhance your susbscriber experience.

Wishing you a prosperous holiday season and a successful year ahead! 🚀 See you in 2025! 🗓️

WHAT HAPPENED AT RWAZI IN 2025?
We launched the Rwazi's 2024 Consumer Insights Report 📊

Unlock the future of emerging markets with the latest analyses and expert insights in our report is now available for immediate download.

🔍 This comprehensive report offers:

  • Cutting-edge insights into consumer behaviour

  • Data-driven trends shaping the market

  • Strategic implications for businesses

  • Actionable intelligence for decision-makers

Stay ahead of the curve in 2025 and beyond. Our report provides the vital information you need to navigate the complex landscape of emerging markets like Nigeria, one of the world’s biggest volatile markets.

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