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πŸ“ˆ#043: 47% borderless surge on billions and breakthroughs

Our insider's insights on the next frontier

We are back with another fresh edition of Market Mosaic, where we continue to track the pulse of global market transformations with insights curated to provide actionable intelligence for forward-thinking leaders like you.

In this week's edition, we unravel the complex blend of global innovation, exploring how AI-driven startups are reshaping technological landscapes, venture capital is strategically redistributing billions across emerging markets, and how breakthrough research is transforming our understanding of technological potential.

β€” Insights Team, Rwazi

Our Edition this week:

SECTOR PERFORMANCE TRACKER

Compiled and analyzed by Rwazi Insights as of Monday, November 25, 2024

TECHNOLOGY & INNOVATION
AI in the global innovation ecosystem

AI startup funding space is booming with a $36.4 billion invested in AI startups globally in Q2 20246 and 2% increase in AI-focused early-stage funding compared to previous quarter with fop emerging markets for AI innovation: India, UAE, Singapore, and Brazil

Breakthrough startup highlights:

  • Anthropic's safety-focused AI models attracting significant institutional investment

  • Cohere AI's enterprise language models disrupting traditional software development

Also, corporate R&D investments in AI reached $189 billion in 2024 with focus areas on ethical AI development, explainable AI systems and cross-disciplinary AI applications in healthcare and climate solutions.

This has made AI-focused venture funding increased 47% year-over-year, as seed-stage AI investments are showing highest growth rates with a growing shift towards infrastructure and applied AI technologies.

Key Insight: The global AI innovation ecosystem is evolving from a technology-driven landscape to a sophisticated, purpose-driven network of interconnected research, startup, and investment capabilities. Success will be defined by ethical development, practical applications, and collaborative innovation across geographies and disciplines.

FINANCIAL SERVICES & ECONOMY
Digital finance reshaping consumer behaviour

On the macro trends, global digital payments projected to reach $10.4 trillion in transaction value with decentralized finance (DeFi) platforms showing 42% growth in user acquisition.

According to our data analysis, 68% of millennials prefer mobile banking over traditional branch services and embedded finance solutions expanding across non-financial platforms.

Emerging Investment Trends:

  • Fractional investing platforms seeing 35% year-over-year growth

  • Sustainable and impact investing gaining significant traction among younger investors

Key Insight: Financial services are becoming increasingly personalized, mobile-first, and value-driven, reflecting broader shifts in consumer expectations.

CONSUMER GOODS & RETAIL
On the rise of personalization

The market dynamics shows that sustainable consumer goods market expected to reach $150 billion in 2024. Direct-to-consumer (DTC) brands are also capturing market share through personalized experiences.

Interesting to know is that 72% of consumers prioritize brands with clear sustainability commitments. Recommerce and circular economy models are also gaining mainstream acceptance. Personalization technologies are enabling hyper-targeted shopping experiences.

Innovative retail strategies:

  • AI-powered recommendation engines transforming online shopping

  • Sustainable packaging becoming a key differentiator for consumer brands

Key Insight: Modern consumers demand authenticity, personalization, and environmental responsibility, forcing brands to redesign their entire value proposition.

Featured Chart by Rwazi Insights

SUPPLY CHAIN & LOGISTICS
Emerging resilience through technology

In the global trade, machine learning are optimizing logistics routes, reducing costs by 22% with autonomous delivery solutions expanding across major urban centers.G

To be efficient, predictive maintenance in transportation is reducing unexpected downtimes and micro-fulfillment centers are revolutionizing last-mile delivery.

Here are the two consumer expectations we have analysed:

  • Real-time shipping visibility becomes a standard expectation

  • Circular supply chain models gaining corporate adoption

Key Insight: Supply chain resilience is now directly linked to technological innovation, sustainability, and consumer trust.

Thank you for reading and joining us on Market Mosaic this week. We hope this edition provides valuable, actionable insights for deciding with data. πŸ“Š 

We will continue monitoring global market developments and their implications for your business decisions.

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WHAT IS HAPPENING AT RWAZI?
Available for download: Rwazi's 2024 Consumer Insights Report πŸ“Š

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  • Cutting-edge insights into consumer behaviour

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Stay ahead of the curve in 2024 and beyond. Our report provides the vital information you need to navigate the complex landscape of emerging markets like Nigeria, one of the world’s biggest volatile markets

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