Talk to the desk

Bring us your market question

Thirty minutes with Rwazi's insights team, on one decision you're actually weighing.

What the call is

Every week we publish a number, and a lot of readers reply with a version of the same thing: that's interesting, but what does it look like in my markets? This is where you ask that. Thirty minutes with someone from Rwazi's insights team. You bring one decision you're weighing. We tell you what our data shows, what it doesn't, and whether it's the right instrument for the question.

Questions that work well on this call

"We're pricing into three new markets next quarter. What are shoppers there actually paying today?"

"Our category looks flat in syndicated data. Is that real, or are we missing informal retail?"

"We think a competitor is gaining share in West Africa. Can you see it?"

"We're about to reformulate. What does switching behaviour look like when brands have done this before?"

What it isn't

It isn't a demo, and nobody will spend twenty minutes walking you through a dashboard. If we can't help, we'll say so on the call and point you at whoever can. That's a better use of both our time than a follow-up sequence.

Who should book

Insights, strategy, category, pricing and expansion leads. Investors doing diligence on consumer businesses. Founders sizing a market they can't get clean numbers on. If you're none of those but you have a good question, book anyway.

About the data behind it

Rwazi collects first-party data on what people buy, where they buy it and what they pay, across Africa, Asia, Latin America and the Middle East. Not panel extrapolation from a neighbouring country - collection on the ground, in the markets themselves. Market Mosaic publishes a slice of it every week.

One question, thirty minutes

No demo, no deck. Just the data and an honest answer.

Book 30 minutes

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